Digital Economy: 1000 SMEs Benefit From ICT Training

The Minister of Small and Medium Size Enterprises opened the program in Yaounde Oct. 12.

The Small and Medium Sized Enterprises Promotion (SMEs) Agency has launched a capacity-building programme to empower 1,000 SMEs in Yaounde, Douala and Buea. The Minister of Small and Medium Size Enterprises, Prof Laurent Serge Etoundi Ngoa, presided over the launch in Yaounde October 12.

The training programme, “Master Class Workshop”, organised under the theme, “Digital Entrepreneur” is run in partnership with MTN Cameroon. The first set of trainees began taking courses at the Yaounde Conference Centre, shortly after the launch. The second and third set of beneficiaries will be trained in Douala and Buea in November and December.

The trainees are taught several lessons including, SME’s in the digital age; E-marketing techniques; visibility on the internet; and E-payments. The Managing Director for the SME’s Promotion Agency, Jean Marie Louis Badga said participants in the ongoing training will benefit from digital packages subsidized at 70% by the agency.

The packages dubbed MTN PME PACK would enable the SMEs to benefit from mobile solutions and hosting of professional websites. They equally include mobile equipment with financial services. The General Manager of MTN Cameroon’s En...